After showcasing theeMO EV concept as a part of the Michellin Challenge Design at the Detroit Auto Show, Tata is now working with French company Dassualt Systems to commercially produce the car that could cost around Rs. 10 lakh.
In a statement, Tata Technologies President (Vehicle Programs and Development Group) Kevin Fisher said the company is working on with Dassault Systemes to "leverage the talents of a global engineering team to meet numerous design and cost constraints, as well as create the targeted user experience, including a final vehicle price tag of under USD 20,000."
“The eMO project symbolizes the coming of age of Indian automotive engineering,” said Warren Harris, Tata Technologies President and Global COO. “It is a tangible example of the capability of Tata Technologies to engineer a full vehicle – a first for any India-based engineering services company.” Harris noted that the unique strength of Tata Technologies is the organization’s global reach. “Because we are India-based, Tata Technologies is intimately familiar with developing markets. less
Additionally, our experience and presence in Europe and North America means we also have an understanding of developed markets; a combination that provides a competitive advantage to our clients,” he said.Tata Technologies’ Vehicle Programs & Development (VPD) Group, with more than 300 engineers operating from its four automotive engineering centers of excellence worldwide– Pune (India), Detroit, Coventry (UK), and Stuttgart (Germany) – had the responsibility of developing eMO. less
Kevin Fisher, VPD President, explained the beginning of the eMO program. “In mid-2010, in anticipation of the April 2011 launch of VPD, we researched numerous concepts for an internal engineering study that would highlight both the Tata Technologies dedication to environmental responsibility and sustainability, and showcase our global experience, knowledge,capacity and innovation.”
The Tata Technologies VPD Group used its unique multidimensional approach to vehicle engineering and development on eMO that leverages the company’s intimate understanding of frugal engineering principles and its unique understanding of the demands of both developed and developing markets; utilizing its Global Delivery Model and proprietary Knowledge Based Engineering (KBE) platforms to develop products faster and more cost effectively.
“The eMO project symbolizes the coming of age of Indian automotive engineering,” said Warren Harris, Tata Technologies President and Global COO. “It is a tangible example of the capability of Tata Technologies to engineer a full vehicle – a first for any India-based engineering services company.” Harris noted that the unique strength of Tata Technologies is the organization’s global reach. “Because we are India-based, Tata Technologies is intimately familiar with developing markets. less
Additionally, our experience and presence in Europe and North America means we also have an understanding of developed markets; a combination that provides a competitive advantage to our clients,” he said.Tata Technologies’ Vehicle Programs & Development (VPD) Group, with more than 300 engineers operating from its four automotive engineering centers of excellence worldwide– Pune (India), Detroit, Coventry (UK), and Stuttgart (Germany) – had the responsibility of developing eMO. less
Kevin Fisher, VPD President, explained the beginning of the eMO program. “In mid-2010, in anticipation of the April 2011 launch of VPD, we researched numerous concepts for an internal engineering study that would highlight both the Tata Technologies dedication to environmental responsibility and sustainability, and showcase our global experience, knowledge,capacity and innovation.”
The Tata Technologies VPD Group used its unique multidimensional approach to vehicle engineering and development on eMO that leverages the company’s intimate understanding of frugal engineering principles and its unique understanding of the demands of both developed and developing markets; utilizing its Global Delivery Model and proprietary Knowledge Based Engineering (KBE) platforms to develop products faster and more cost effectively.
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